Customer Insights and Trends

Case Study: Network Housing Group

Dacorum Borough Council

Client Issue

  • Understand customers and how they are measured
  • Explore Contact Data and Methodology Analysis
  • Explore what the implications are for Dacorum Borough Council and how best to improve customer satisfaction, efficiencies and prepare the Customer Service Unit for the future

Solution

  • Online survey, video interviews with new buyers of properties in London, interviews with Estate Agents and Sales Channel influencers in London
  • Statistical testing, segmentation and go to market analysis